Let’s talk about August.
August was my best month overall, traffic-wise.
A single post–one from pretty deep in the archives, too–is the culprit. Feminist Friday: The Problem With The Manic Pixie Dream Girl started blowing up.
It may or may not be a coincidence that July 31, my first high-traffic day, was my day for the most recent Feminist Friday run. I posted Feminist Friday: Why Are Women’s Colleges Disappearing? and it got 182 views out of the day’s 450. 10 of those 450 were for the Manic Pixie Dream Girl post, which I hardly even noticed because related posts, you know?
It got 482 views out of a total 615 on that day. 426 of those referrals came from FB.
On August 2, it got 453 views out of a total 625. 364 of those referrals came from FB.
On August 3, it got 171 views out of a total 242. 104 of those referrals came from FB.
During those three days, I got ahold of my bloggy/social media friends and explained the trend, wondering if there was a way to tell where on Facebook the traffic was coming from.
The short answer is no, and I thought the traffic was beginning to slow, but Robin sent a link to StumbleUpon and apparently it was a hit there, too.
My StumbleUpon referrals went from 23 to 55 to 132 to 321 in the next four days, and that’s not counting a corporate SU account that was responsible for hundreds more hits. The traffic remained high for about a week longer before dying down.
The MPDG post got over 3900 views in August alone. It has five times more views than my About page, which is not an easy feat.
Yet this stats peak doesn’t excite me. As a blogger, I love seeing that people are reading my work. But I care more that they’re enjoying and engaging with my work. I’d rather have 100 people read and comment or 10 people choose to follow me than 1000 people just read. Fly-by views don’t interest me–I want an active audience that cares and will stick around for more.
And I’m pretty lucky, because I already have a super-awesome audience that does engage and sticks around for more. Those poor, sad, second-half days are actually the best days. They’re not about the numbers, they’re about the people.
Thanks for being one of those people.